Cookie Policy

What are cookies and why do we use them?

Cookies are text files placed on your computer or mobile device when you access our Internet page. Own (first party) cookies are setup on the domains you are visiting at that time. Third (party) cookies are setup on other domains than those of the Internet pages you are visiting, such as cookies setup by the services used by the respective domain. The information collected by cookies does not include name, any data entered in forms, or any other similar personal data, but does contain an unique ID to distinguish one visitor from another, therefore this ID qualifies as personal data.

Cookies can be used for different purposes. First, they could be necessary to support proper operation of the website. For instance, in absence of cookie modules, it might be difficult for the website to remember that you have logged in before, or what products you added to your shopping cart. These are known as necessary cookies, and are enabled automatically, not conditionally upon the visitor’s consent. The necessary cookies also include the cookies placed in order to display general advertising to you, as well as those that measure traffic under the Internet Audience and Traffic Survey managed by the Romanian Joint Industry Committee for Print and Internet, because unless audience is measured, our website cannot be profitable.

To opt out of Google Analytics monitoring, please visit http://tools.google.com/dlpage/gaoptout.

Thirdly, when we integrate social network plugins into the website, these place social media cookies in order to allow content playing (for instance, YouTube, SoundCloud), give you the possibility to login using a third service (for instance Facebook or Google), and give you the possibility to like or share a page or product on the preferred social network.

The fourth reason why we use cookies is to allow customization of online advertising. Advertising customization is the current modus operandi of the online industry, allowing websites not to charge their visitors, but finance themselves from advertising. And advertisers are always interested in reaching out to audiences which are relevant for their products and services, which means a selection of certain categories of visitors to display the respective ads to. As a rule, by selecting those respective categories, advertisers do not process personal data, but the visitor profile being created does rely on the data collected through advertising profiling cookies. Given that these cookies are placed by services controlled by us (and not by the advertiser), it results that profiling (which is a type of personal data processing) using these cookies is performed by us, as personal data controller.

You can opt out from being profiled by Google for advertising purposes by accessing https://www.google.com/settings/ads